THEINSPIRATION.COM
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion
No Result
View All Result
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion
THEINSPIRATION.COM
No Result
View All Result

Birdhouse Alarm By Generali Ogilvy & Mather, Spain

by Daniel Ingvartsen
Apr 26, 2016
in Design
Share on FacebookShare on Twitter

https://www.youtube.com/watch?v=0he-WpBVPAA

Background
Every year Spain suffers from around 200 fires. In 2015, almost 40% of the north of the country was burnt. Fire prevention methods haven’t changed in 40 years, so when there is a fire it’s often impossible to reach it in time to put it out. If this situation continues, almost all the forests in the north of Spain could disappear in a period of 15 years, and some of the native species.

Idea
We created Birdhouse Alarm. The first birdhouse that detects fire in real time and sends a geographic location signal to fire-fighters so as they can put it out.

The house detects smoke from a possible fire, sends a geolocated message to the Forest Fire Department, then a brigade is sent to the location to extinguish the fire.

A new way to detect forest fires early, and act on time.

Creatives
Emilio and Pouline

Share13Tweet

Related Posts

Heidi Klum Halloween Costume
Design

Heidi Klum Halloween Costume

Nov 6, 2026
Design

Apple Music — Made by Sound

Oct 22, 2026
The Vienna Template
Design

The Vienna Template

Oct 5, 2026
Absolut x KAWS – Artist Edition
Advertising

Absolut x KAWS – Artist Edition

Oct 1, 2026
Apple — Dimensional Drawings of Products
Design

Apple — Dimensional Drawings of Products

Sep 22, 2026
NOT A HOTEL — Pokémon Sleep
Advertising

NOT A HOTEL — Pokémon Sleep

Sep 15, 2026
Please login to join discussion

X

  • 115.4k Followers

INSTAGRAM

  • 2.1k Followers

FACEBOOK

  • 39.8k Fans

NEWSLETTER

RECENT POSTS

Disney — The Invisible Horse

Disney — The Invisible Horse

Nov 13, 2026
LEGO — The LEGO Holiday Workshop

LEGO — The LEGO Holiday Workshop

Nov 12, 2026
Apple — The Dreamer

Apple — The Dreamer

Nov 12, 2026
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion

Established 2010 — Contact: daniel@theinspiration.com

No Result
View All Result
  • Advertising
  • Art
  • Design
  • Movies
  • Photography
  • Graphics
  • Music
  • Goodvertising
  • Architecture
  • Fashion

Established 2010 — Contact: daniel@theinspiration.com