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Cannes Lions 2013: Cyber (2 Grand Prix and 17 Gold Lions)

by Daniel Ingvartsen
Jun 23, 2013
in Advertising
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GRAND PRIX (Digitally Led Integrated Campaign) and GOLD (Craft – Best Copywriting): INTEL + TOSHIBA – THE BEAUTY INSIDE BY PEREIRA & O’DELL (San Francisco USA) pereiraodell.com




GRAND PRIX (Viral Advertising): OREO – OREO DAILY TWIST BY DRAFTFCB (New York USA) draftfcb.com




2 GOLD LIONS (Websites & Microsites – Automotive Products & Services and Craft – Best Music/Sound Design): LINCOLN MOTOR COMPANY – HELLO AGAIN BY HUDSON ROUGE (New York USA) hudsonrouge.com




GOLD LION (Websites & Microsites – Clothing, Footwear & Accessories): AMPHIBIOX URBAN WATERPROOF SHOES – GEOX AMPHIBIOX BY SMFB (Oslo NORWAY) facebook.com/SMFBoslo and STINKDIGITAL (London UNITED KINGDOM) stinkdigital.com


2 GOLD LIONS (Websites & Microsites – Charities, Public Health & Safety, Public Awareness Messages and Craft – User experience): THE JFK PRESIDENTIAL LIBRARY & MUSEUM – CLOUDS OVER CUBA BY THE MARTIN AGENCY (Richmond USA) and TOOL (Santa Monica USA)




GOLD LION (Websites & Microsites – Corporate Information): McDONALD’S – OUR FOOD. YOUR QUESTIONS BY TRIBAL DDB TORONTO (CANADA) tribaltoronto.com

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5 GOLD LIONS (Digitally Led Integrated Campaign – Best Digitally Led Integrated Campaign, Craft – Best Music/Sound Design, Craft – Best Video, Viral Advertising – Viral Marketing and Online Video – Video): METRO TRAINS – DUMB WAYS TO DIE BY McCANN (MELBOURNE AUSTRALIA)




GOLD LION (Craft – User experience): NIKE – FITNESS TITLE FOR XBOX 360 BY AKQA (London UNITED KINGDOM) akqa.com




GOLD (Other Digital Solutions – Other Digital Channels): ADIDAS – WINDOW SHOPPING BY TBWA\HELSINKI (FINLAND) tbwa.fi


GOLD LION (Online Video – Video): DOVE MASTERBRAND – REAL BEAUTY SKETCHES BY OGILVY BRASIL (São Paulo BRAZIL)




GOLD LION (Online Video): BODYFORM – THE TRUTH BY RUBBER REPUBLIC (Bristol UNITED KINGDOM) rubberrepublic.com and CARAT (Bristol UNITED KINGDOM) carat.co.uk




GOLD LION (Online Video – Interactive video): ALB – GOLDEN CHAINS BY CLM BBDO (Boulogne-Billancourt FRANCE) clmbbdo.com



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