Over the course of nearly a year, FCB and CHS collaborated closely to research, prototype, and test dozens of caption variations using iconic scenes from acclaimed films. Through in-person sessions, remote feedback, and real-time design refinements, the system was built with and for the Deaf community—addressing key shortcomings like speaker attribution, synchronization, and intonation in a way that hadn’t been done before.
“We brought together a diverse group of Deaf and Hard of Hearing people, whose lived experiences and expertise guided the team in shaping a system designed to serve our community and beyond. Centering Deaf perspectives was essential to ensuring the authenticity of this new caption design system,” says Karla Giese Coordinator of Training and Education, CHS.